Many salons these days are looking to provide customers with a more comfortable ambience in the space. But what exactly is salon lighting and how can you fix it? Below, we have some advice for those of you who want to give a better customer experience with your salon lighting.
Let’s start with the basics. Salon lighting is not just about creating an overall pretty look for your space, but also about directing the focal lights where they need to be in order to give every area its own unique look and feel. For example, some locations might need more natural light, while others may thrive under a brighter or harsher yet directional light.
Here is a breakdown of lighting types and how they differ from one another. The height and placement of these lights affect how much light your space will receive.
Putting the right lighting in different areas of your business is just as important as choosing the right colour scheme for your salon. This is what will really help you set the mood and atmosphere you are going for with your customers.
Some salons have a certain style or theme that they are trying to create with their lighting, and it is important to make sure that you have a variety of options available to you in order to create a mood or atmosphere suited for any look.
We have put together a few lighting types which you can use in your salon after learning about their individual functions
Candlelight has been used for centuries in many different cultures as a way to create moods and ambience. For most other lighting types, candlelight is the least effective at creating an even white light source. You have options to go with either a lighter or darker colour of candlelight than usual, but it will provide less light than other types of lighting. When you are going for a fun night out at your salon, these are great options for creating a mood and atmosphere. If you want to play around with colour and white lights, candles certainly come in handy when it comes to having a fun time.
Halogen lighting is the most common kind of lighting used in salons and hair establishments today. It doesn’t get much brighter than this when you are looking at salon lights. Halogen lights can provide a lot of light and they work really well for highlighting certain areas. The only downside is that they don’t cast a great natural look, but this isn’t necessarily an issue in some cases.
LED lighting offers many benefits over the other types of lighting available to your salon. It comes with a long lifespan and it is energy-efficient. It also includes a high quality of light that can easily be adjusted. The only downside is that it requires a bit more maintenance than traditional lighting options.
4. Ambient Lighting
This is often the primary recommendation for salon lighting. Your salon, spa, clinic or nail bar can’t do without it. It’s what allows you to work productively and easily in your salon. The best place to put recessed ceiling lights and dimmers is in a salon. You can use them to change the mood of the salon. Which gives a better customer experience for your clients.
5. Task Lighting
Do yourself a favour and make sure your reception desk and your colour station are well lit. If they’re quite dark, add some task lighting. Task lighting is important in the bathroom because you need to see what you’re doing. You can use lamps, ceiling lights, or other types of lights for this.
6. Accent Lighting
If you own a salon or wellness spa, it is important to expose your customers to some of the fascinating features of the establishment. Your retail display for instance? Or perhaps your waiting area where you keep books and magazines? Accent lighting is also known as “directional light,” which can be achieved by wall sconces, lamps or small recess lights. Think of salon lighting as a way to highlight what’s most important aspects of your salon and spa business.
Choosing the correct type of lighting for your salon can be a very tricky part this is why we recommend to visit us at strategic management where we can help you consult the proper lighting for you.
1. Before adding lights to an interior, make sure they’re aesthetically pleasing. Arranging poor lighting can be very distracting and unpleasant. choose lights neither too white nor too warm.’
2. Think about placement. Make sure that there are no shadows cast by the lights around the stylists’ and therapists’ working areas. There’s nothing worse for a photographer than to ask a client to move slightly to the left so they can catch that better light. It’s embarrassing and frustrating and it wastes time you could be using
3. Choose bulbs that render colour accurately. Aim for a bulb in the middle range of the Kelvin scale (3000 to 4000) with a Color Rendering Index between 80 and 85. You can’t afford to have a client ask for XYZ colour and find out they got something completely different as they walk out your door.
4. In order to increase sales without a lot of effort, properly light your retail display and items
5. Create the tone of the salon’s space with dim lights
Your interior design
Bulbs come in a variety of temperatures. If you go for something too cold, your salon might feel too clinical. The right bulb temperature will tie into your entire design. It will make your customers feel relaxed and at ease.
Daily administrative/reception tasks:
Ugh! working under bad lighting conditions would be a nightmare. Do yourself a favour: If your office or reception area lacks natural light, try adding task lighting. You’ll be able to work for a longer period of time without straining your eyes. Your eyes will feel less tired, too
Treatments and services:
Good illumination at stations also allows staff to execute their responsibilities with consideration. Imagine the disaster of a reputation you’d get if a client got their makeup or hair done, it looked a certain colour inside your salon, but then as the client leaves the tone is completely off! Consider adding lighting with bulbs between 3000 and 4,000 Kelvin as well as light fixtures that will render colours correctly to help avoid this.
Retail displays and products:
Many hair salons overlook the capacity of good lumination on retail exposes and products. Using accent lighting can draw customers to your shop’s display, whereas if your products are just sitting there without anything to make them pop, they might be perceived as dull and unattractive. For photography products, try to use natural light and avoid artificial lighting. A backlit product display might get noticed, but it can also have the opposite effect on the products, as they tend to get lost in all the light.
The salon lighting is not really expensive, so it’s important to look for deals. We suggest looking for deals on lighting products on Amazon or at your local discount store. You can also check out your local hardware store if you know what you want. Think about what type of lighting you need and where to put it. Think about how it will fit your overall business strategy and where to put the lights.
To know about suitable salon lighting for your business visit salon shark and we will help your salon grow in all the possible aspects.